|Posté le: Ven 7 Juil - 21:00 (2017)
One of Simba’s most exciting and unique novels! <em>The Pied Piper Of Digital Marketing</em> is firstly, a re-writing of a classic tale,<em> The Pied Piper of Hamelin, by Robert Browning. </em>Secondly, the author uses the fictional story as an analogy to teach powerful lessons about digital marketing
Do not take our word for it, here are some excellent five star reviews from readers just like you.
<em>“Excellent, detailed, comprehensive and readable”</em>
<em>"What I love about this book is its ability to teach a complex subject in a simple, concise and clear language. The novice to the expert will find this a great resource. It is well researched, thorough, easy to understand and is a good investment for anyone taking digital marketing seriously.”</em>
<em> "The book was a fun read and I was left more entertained than enlightened, although I did learn a lot along the way"</em>
<em>"The fictionality of the short story was something that I really enjoyed. The characters are depicted in great detail, each equipped with their own witty dialogue, a personal history and a unique outlook on life. I would have liked to have seen a bit more depth from some of the characters; the Piper in particular took hold of my imagination and I would have liked to learn more about him, such as his inner thoughts and feelings.</em>
<em>Throughly enjoyable book that teaches about digital marketing in a very easy way to understand</em>
First, The Redemption Of The Pied Piper!
What happened to the Pied Piper after that fateful day when he left the town of Hamelin with the children? The author, Simba, retells the story with a twist! We find the pied piper leaving alone on an abandoned island with plenty of gemstones and fish for friends. The piper has amassed plenty of wealthy yet he experiences a loneliness and yearning for redemption from Hamelin. Had he done the right thing taking all those children away? Did the town wrong him? Was the fate he had deserved? Should he return to Hamelin and seek redemption? Wrecked by this inner turmoil he finds himself forced to go back to save his fish friends.Will the struggling town of Hamelin welcome him back?
Secondly, The Digital Marketing Golden Nuggets!
This is NOT an extensive, detailed book about digital markeitng BUT rather an overview of digital marketing with golden nuggets sprinkled all over the second half of the book.
So how does the Pied Piper classic story relate to digital marketing? This is all explored in the second part of the book by the author. Simba uses the adventurous tale of the Pied Piper, his return to Hamelin and the wisdom and lessons he learns and shares from the town and people as a catalyst to teach entrepreneurs and businesses about the power of digital marketing. Simba uses the first principles method of thinking, some lateral thinking, to intelligently teach about the evolution of digital marketing from direct marketing to what it is today, its importance of it and its future. Through parallel analysis to part one of the story Simba simply presents it in a way that any person can truly understand and appreciate
Some of the Digital Marketing Golden Nuggets will aim to answer the following questions:
What is Digital Marketing?
What is the connection between Digital Marketing and the Internet?
Is Content Marketing important in Digital Marketing?
What is PPC marketing?
Should I do Social Media Marketing
What will Digital Marketing be like in the future?